For our final project for the class "Advanced Product Design: Needfinding" at Stanford, we were tasked with “helping Target better serve underbanked Americans.” We spent over thirty hours with day laborers, collecting data, interpreting the stories we heard and behaviors we observed to identify underlying needs, and ultimately delivered a business-viable solution to Target. After four weeks of work, we presented a reimagined short-term rewards system that would help Target better serve day laborers who live in the now. Through this process, I learned the power of empathy in design, and I gained the confidence to navigate ambiguous data to develop meaningful insights that guide impactful solutions.